Seconda
Seconda is an Italian luxury sports car maker. The company has had multiple owners, including the Mahogany Group, two different Indonesian groups and eventually went under Winningen, part of Erin. Amid its owner confusion, the company kept making cars that were luxurious, fast and very expensive.
History
Seconda was created by manufacturing magnate Italian Francesco Seconda in 1963, wanting to produce a refined grand touring car to compete with offerings from established marques such as Marcolini. The company's first models were released in the mid-1960s.
Seconda grew exponentially within its first ten years, but the 1973 oil crisis hurt the company where Francesco sold the company to two investors. Seconda went bankrupt in 1978, where another group of investors acquired the company to continue its legacy of grand touring vehicles. This is where the model Contatto was created.
The company was sold once again, in 1987, to the Mahogany Group for 30 million USD. This helped the Italian brand, who was suffering to make sales and even provide proper support for their vehicle lineup. This was short-lived however, and the company eventually sold Seconda off to an Indonesian group for an undisclosed amount in 1994.
In 1997, Winningen bid a possible investment into Seconda but the group wanted to sell the company wholesale, so Winningen acquired Seconda in 1998. This had a positive effect on the company as a whole, as they created new lineups that would be incredibly successful, such as the Lottatore and Mochuelo.
The years after the multiple acquisitions for Seconda have been just refinements over previous models, as the company had a much more structured lineup, and introduced new vehicles, such as their second SUV ever, the Auroch, in 2017.
Featured Vehicles
Regular
Contatto 800 (2022)
The second take of the Contatto is the Contatto 800, a completely new vehicle, made to celebrate its 50 years anniversary. Completely made from scratch, the new Contatto comes with a much more powerful engine and updated visuals and accessories, bringing a classic to the new century.
The Contatto 800 comes with a 6.5L V12 engine in a M4 configuration, and a 8-speed manual transmission.
Diavolo 510 (1996)
One of the most classic supercars of its time, the Diavolo 510 was considered an icon of the 90s and one of the key reasons why Seconda was able to stay afloat turning that time. This new version of the Diavolo carries its power output, 510HP.
The vehicle comes with a 5.7L V12 engine in a RMR configuration, and a 5-speed manual transmission.
Lottatore 570 Ultraleggera (2013)
The Lottatore ran from 2003 to 2013, and was called Supercar of the Year multiple times over this period. But more importantly, it is the highest sold Seconda vehicle in history, with over thirteen thousand units sold in its lifetime. Nicknamed as the ‘Selotta’, the Lottatore received a final edition in 2013, the 570 Ultraleggera, which uses more carbon fibre than ever before to bring its weight down quite substantially.
The ‘Selotta’ 570 Ultraleggera is powered by 5.2L V10 engine in an M4 configuration and 6-speed manual transmission.
Eleganza 400 Ti (1973)
1966 was a good year for cars, because the Eleganza had just launched. This was the first high-performance production road car with a rear mid-engine, rear-wheel-drive layout, or RMR, which has since become the standard for performance-oriented sports cars. And at the time, it was the fastest production car in the world. This is the final version of the car, the 400 Ti, with minor cosmetic changes and a minor engine tune-up.
The Eleganza came with a 3.9L V12 in a RMR configuration and a 5-speed manual transmission.
Custom
Diavolo 590-R (1999)
Introduced for sale in 1999, Seconda sold a very custom version of the Diavolo as the 590-R, in collaboration with a tuning company. It came with a new refreshed look, widebody kits and a more aggressive profile. Only high double digits of Diavolo 590-R were made, and only a few made their way to the USA.